Strong Roots acquired by McCain Foods
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Strong Roots acquired by McCain Foods
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Transaction
Overview
Spayne Lindsay & Co. is delighted to announce that it has advised Strong Roots, the Dublin-based frozen food producer, on its acquisition by McCain Foods, the multi-national frozen foods company.
Strong Roots focuses on simple, real food that’s good for the planet and for people. They have developed a range of on-trend vegetable forward dishes, including meals, sides and snacks, which complement McCain’s current portfolio and will ensure customers and consumers worldwide get better access to high-quality, sustainable food.
The two businesses share a deep focus on environmental sustainability with McCain committing to implement regenerative agriculture practices across 100% of its potato acreage by 2030, and Strong Roots B Corp status.
The two brands previously announced a strategic partnership in 2021, with McCain investing to expand Strong Roots' product offering and bring vegetable forward, environmentally responsible food choices to more consumers around the world.